A Message from Our Director

Diwali Reflections:

Urban Living - 100 & Beyond

  • As we close this financial year, let’s reflect on our progress despite challenges. We’ve built a solid foundation for the next phase of growth.

  • By March 2025, we aim to become a ₹100 crore brand.

  • Every one of you is key to our success—your passion drives our vision, whether in sales, marketing, product development, or manufacturing.

  • We’ve faced recent challenges together, and nothing will stop our progress.

  • Growth beyond ₹100 crore is challenging but within reach.

  • We’re committed to providing the tools, training, and resources you need to succeed—your success is our success.

  • Together, let’s shape the future of Urban Living!

Sab Ka Saath, Sab Ka Vikas

  • A company’s strength lies in its people. Just like great companies are built by their people, we need each other’s support to continue building this company.

  • When the company grows, everyone grows—employees, partners, and promoters. We all prosper together.

  • Growth should bring happiness, not stress. We are a mature company—let’s see growth as an opportunity, not a burden. Come to work with a smile!

  • We are one team, one mission—office and factory together. Let’s break down the divides and work towards a shared goal.

  • Our future success depends on how well we collaborate across teams. Teamwork makes dreams work!

Let’s Build a Brand!

  • A brand is more than a logo—it's a promise to our customers, reflecting our values, mission, and vision.

  • Urban Living is recognized across India and in many countries worldwide.

  • Exporting has helped us design world-class products, making us and India proud!

  • My dream is to make Urban Living the largest sofa brand in India, fully Made in India.

  • Our growth should come from selling under our own name, through our distribution networks and channel partners.

  • Employees and partners are Urban Living’s brand ambassadors—your interactions shape the brand’s image.

  • Seniors must embody our brand values, inspiring others to follow. Every person at Urban Living has a role in upholding our brand’s value.

Importance of Quality & Customer Service

  • Building our brand and achieving growth requires a strong focus on quality and customer service. Quality is a habit and everyone's responsibility—from production to sales. No more chalta hai attitude; regular feedback is essential.

  • Past quality issues have cost us big accounts. Remember, every order counts—one satisfied customer can lead to many, while one unhappy customer can take away 10 good customers

  • The customer is always right—because customer is GOD. Stand by them in tough times to earn their lifelong trust.

  • Commit to timelines; notify customers of any delays in advance to build trust.

  • Maintain customer engagement throughout the order process; service is everyone's responsibility.

A happy customer means continued production and success. Together, we can achieve amazing things.